Educations

2013

SMA Negeri 78 Jakarta
High School in Jakarta

2016

Bina Nusantara University
Bachelor of Arts (B.A.)
School of Design: Creative Advertising

Experiences

2017

Exhibition Volunteer
at Type Directors Club (TDC) Travelling Exhibition

My role was mostly just providing assistance to the exhibition's main crew but this exhibition gave me an opportunity to talk with the seniors and opened my eyes to a number of designs that I believe improves my design sense in terms of typography 

2017—2018

Head of Creative Division
at HIMDKV Binus University

  • Creating yearly creative plan overview

  • Managing creative contents for the social media

  • Lead and coordinate both design and documentation team for every design publications

Feb—Aug 2019

Internship at Noesa
Nœsa is a studio that blends art, culture, nature into a refined mix. Through their publications and events, they want people to experience and understand more about Indonesian art and culture.

  • Create visual content for brtand publications

  • Help create campaigns and digital advertising

  • Do product styling and photoshoots as interesting as possible to further increase sales

  • Ensure that all designs are aligned with the brand guidelines and maintain a consistent visual tone

2019

World Ikat Textiles Symposium (WITS)
WITS is an annual event offering a common platform to celebrate ikat, a textile technique shared across the world. Its objectives are to inform and educate on various ikat traditions and to foster cross-cultural exchanges on issues impacting ikat-producing communities.

  • Do photoshoots for all of the ikat textile collections

  • Concepting, design, and develop all digital materials for internal and external uses,

  • Create all kind of print publications like invitations, ID Cards, exhibition catalogue, banners and posters.

Sept 2019—Feb 2020

Graphic Designer at Afterhours Books
Afterhours Books is an international award-winning idependent publishing based in Indonesia, producing high-quality books in art, culture, and lifestyle.

  • Designing books including the book cover and spine, layouts, and section dividers

  • Explore and decide on which typography is best suited for every book as typography is one of the key importance in book designs

  • Providing and designing marketing collaterals

  • Design stamp exhibition layouts for an event held by Czech Republic and Indonesian Governments

2020—2021

Graphic Designer at SPIVA Water
SPIVA is a premium bottled water that combines the harmony between purity and the exquisite taste of mineral water.

  • Working directly under the C-levels to improve the overall brand image of the company

  • Assist the marketing team in providing and designing both online and offline marketing materials

  • Do all photoshoot work from directing, product styling and product shoot for brand visual marketing needs

  • Create digital ad campaigns and present the campaign insights and reports after the campaign period is done

June 2020—Feb 2021

Graphic Designer at Noesa (freelance)
Nœsa is a studio that blends art, culture, nature into a refined mix. Through their publications and events, they want people to experience and understand more about Indonesian art and culture.

  • Create visual content for brtand publications

  • Help create campaigns and digital advertising

  • Do product styling and photoshoots as interesting as possible to further increase sales

  • Ensure that all designs are aligned with the brand guidelines and maintain a consistent visual tone

2021—2023

Graphic Designer at Satu Collective
Satu Collective is a Jakarta based design consultant and multi-disciplinary studio focusing on consultation and design services across the full spectrum of visual identities, digital solutions, print and screen graphics, motion, audio, products, and space environment.

  • Creating logo and visual brand identities for companies, all of which includes the brand color, typography, photography tone and manner or illustrations and graphic styles. Some also include social media and merchandise applications.

  • Deliver a brand visual guidelines after every branding project is all done and approved

  • Design a gift box and its collaterals for a brand's marketing and public relation purposes

  • Create a series of packaging design visuals

  • Concept and create master key visuals for a fairly huge visual campaign series

  • Help direct and supervise photoshoots with the client
    for campaign purposes

  • Assisting in various digital banner projects for some prestigious clients, mostly creating a representation of the visual characteristics of the brand and resizing it to a number of required image size

2024—present

Visual Designer at Eli5
Eli5 is a Product Studio based in Amsterdam. Aiming to build industry and work reshaping tech products.

Working with the Head of Marketing & Growth, I help create visual directions and compelling visual experiences that elevate brand identity and drive user engagement.